Facebook has been pursuing various opportunities to drive new revenue for their business, and have recently been doing it by helping other businesses succeed through their platform, Facebook Marketplace.

Read More at cdkglobal.com

A new data has presented that Google has beaten Facebook to become publishers' main source of external page views over the course of 2017.

Read More at thehindu.com

Facebook has introduced a host of features to make this holiday season even more wonderful.

Read More at adweek.com

Ad extensions allow for additional messaging that don't fit in the base ad copy. They can have a positive impact on your campaign but maybe not always, if they are not looked at enough as an optimization tactic.

Google has launched an app dedicated to helping people to control the mobile data they consume and save it through public wi-fi. The app, called Datally, enables users to see the data usage on an hourly, daily, weekly, or monthly basis, and receive suggestions on how they can save more data. Datally has been testing for the past few months in the Philippines, but has now been rolled out globally on the Play Store to all phones running Android 5.0 or higher.

"Tizi is a fully featured backdoor that installs spyware to steal sensitive data from popular social media applications. The Google Play Protect security team discovered this family in September 2017 when device scans found an app with rooting capabilities that exploited old vulnerabilities," a post on Google security blog said.

Read More at business-standard.com

Google’s YouTube has updated its recommendation feature to spotlight videos users are likely to find the most satisfying, ignoring concerns that people could get misinformed and form like-minded opinions based on such an approach.

Read More at www.livemint.com
Tools to future proof businesses
17 days ago

DATAVLT is an on-demand, self-service, data analytics platform, secured by Blockchain technology, that has been designed to provide an integrated overview of businesses. Backed by artificial intelligence and learning capabilities, this platform aims to track, gather and correlate different types of data onto a smart dashboard that can empower businesses to grow their internal capabilities cost efficiently.

Read More at marketwired.com

Industries like small businesses, education sector, insurance, healthcare, and travel have witnessed significant growth after deploying data analytics in their operational activities. With the cost-effective and cloud-based services offered by the tech giants, small businesses can reap the benefits of the latest data analysis technologies...

Read More at cioreview.com

Wired reports that Facebook has begun asking some users to verify their identity and prove they are not bots by uploading a picture of themselves. The idea is to “help us catch suspicious activity at various points of interaction on the site, including creating an account, sending Friend requests, setting up ads payments, and creating or editing ads,” a spokesperson said. It sounds like an attempt to prevent incidents of people publishing misleading content.

Read More at thenextweb.com


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