Oct 10, 2018

SEO Manager at Scholr in Mumbai, IN

Position Summary:

  • As a SEO Content Manager, you will be working closely with the CMO to work on SEO activities to improve page rank.
  • Specifically, here are some of the responsibilities that you will handle

Responsibilities:
  • Manage both on-page SEO and off-page SEO
  • Collaborate with content marketing to create high-quality content optimized for search engines
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Perform ongoing keyword discovery, expansion, and optimization
  • Develop and implement link building strategy
  • Manage webmaster accounts, notifications and implement best practices
  • Conduct competitive analysis, prepare reports on findings, and share the results with internal stakeholders
  • Stay up-to-date with the latest trends and changes with SEO and major search engines
  • Create technology automation solutions that help grow traffic at scale across millions of keywords

Qualifications:
  • You must have hands on experience in managing SEO for a website across multiple languages, geographies, and a large keyword set
  • You communicate strongly and are clearly able to identify key metrics and parameters to judge the effectiveness of digital marketing campaigns
  • You have an excellent understanding of web analytics ( google analytics, Omniture etc.) and are comfortable jumping into an analytics account to set up traffic source reports or funnels
  • Thorough knowledge of search ranking and optimization factors and key algorithm updates.
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • You are an Idea storehouse and continuously devour information on the internet about the next big online marketing game changer.

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