Sep 11, 2018

Marketing Communications Manager at Swire Hotels in Hong Kong

Responsible for formulating and managing all kinds of communications activities including press conferences, sales events, media & celebrity relations, press release and newsletters write-ups, promotion events, social media platforms and monitor the communications budgets for the R & B Division.

  • Develop strategic plans and communications / public relations activities for the R&B Division
  • Formulate and implement public relations strategies including managing media relations, conferences and special events, etc
  • Promote and maintain effective corporate image through various channels
  • Develop an annual public relations plan which supports and enhances activities and initiatives outlined in the R&B Division
  • Oversee all social media platforms for the R&B Division
  • Establish, maintain and build relationships with media contacts
  • Review and approve all public releases
  • Coordinate with various parties including restaurant managers, marketing team and agencies to deliver on communications programs
  • Monitor and control the communications departmental budgets
  • Prepare corporate and business unit press materials such as press releases, newsletters, etc

  • Degree holder in Marketing / Communications
  • With a minimum of 5 years experience in hospitality industry
  • Proficient in Microsoft Office applications and other media related software programs
  • Excellent command of spoken and written English and Chinese
  • Adaptable to changing needs and demands, and able to work in a fast-paced environment
  • Highly motivated with innovative and creative mindset
  • Well versed in digital and social media marketing
  • Strong network and connection with press and media, experiences in PR field would be an advantage

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