We have an exciting new opportunity for a Senior Ecommerce Manager to manage the customer journey on HTC and Vive.com sites for Europe, optimising the customer journey and ultimately increasing sales. We are looking for a proven ecommerce manager with 5+ years’ experience, preferably managing sites for consumer electronics/entertainment/mobile.
To drive ecommerce, website strategy, user experience and other commercial initiatives for HTC and Vive.com across Europe
To formulate and drive ecommerce and website initiatives – sales programmes, on-site functionality improvements, UX best practice, SEO
To work with the Digital Marketing Manager and International Site Managers to plan, coordinate and optimise the sites for product launches, promotions, ongoing paid, social, email and affiliate campaigns
To work with development teams to define and deliver site requirements, enhancements and features
To implement a structured on-site optimisation and test and learn process including regular A/B and MVT programme.
To shape and negotiate the UX roadmap with internal stakeholders and wider team
To produce regular monitoring and reporting of on-site KPIs - and to ensure insights are implemented for continuous improvement.
To collaborate with the broader team on planning and documenting business requirements with ecommerce dependencies including product, marketing, logistics, forecasting and reporting.
Monitor and communicate competitor activity and stay on top of market trends
Excellent knowledge of ecommerce best practice, UX and SEO
Commercially minded to deliver sales targets and effectively optimise performance
Solid understanding of digital campaigns – social email, PPC and affiliates
Solid experience of setting and running A/B and MVT programme, and using MVT tools
Solid knowledge and experience of HTML
In-depth knowledge of Google Analytics
Sound experience of CMS platforms
Knowledge of paid and social strategy and channels
Able to work in a matrix environment, show initiative and forge strong relationships both internally and externally.
Ability to work across Europe on multiple sites
Fully appraised of GDPR requirements
Previous experience of managing 3rd party suppliers
5+ years ecommerce experience
Ability to challenge and influence the status quo
Previous experience of managing sites within consumer electronics/entertainment/mobile industries
Additional European language would be useful (preferably French, German, Spanish)
Background or interest in VR and emerging technologies would be an advantage