- Sep 15, 2018
Google introduced Shoppable Image Ads
Google has recently introduced shoppable image ads. It is a new type of ad that will basically allow advertisers to display shoppable images on publisher websites.
These ads are said to be displayed on curated content from Google’s publishing partners. It will provide a great opportunity to advertisers to get their products in front of the eyes of targeted audiences.
The ads will also benefit publishers by allowing them to offer their shoppers a chance to purchase seamlessly. Initially, it is said to roll out to a selected number of publishers. As of now it has rolled out this ad unit to Image Search results.
Read more at searchenginejournal.com