Dec 03, 2018

Importance of Augmented Analytics

Augmented Analytics is said to be the future of data and analytics. If you combine artificial intelligence with business intelligence, it would be possible for non-technical users to automate major aspects of their data analytics.

AUGMENTED ANALYTICS FOR DATA SCIENTISTS
Augmented Analytics for data scientists basically aids them to solve more complex problems. Data scientist can help solve problems with the help of advanced AI and machine learning rather than running repetitive reports and answering basic queries.

AUGMENTED ANALYTICS FOR MARKETERS
Augmented Analytics will also be of benefit to marketers. Marketers which include chief marketing officers, brand managers, and other employees require more in-depth research and planning for which they tend to depend on third parties. The power can be back in the hands of the marketing user with the emergence of augmented solutions.

AUGMENTED ANALYTICS FOR SALESPERSONS
Sales team is also said to benefited by Augmented Analytics. One of the major benefit is direct access to data and also the ability to receive detailed, automated analysis. This is turn will help shorten the decision cycle which is said to be of major benefit to the sales position.
Read more at tdwi.org
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