Content Marketing is basically meant to help your business connect with potential customers, building long-term relationships. Goal of content marketing is to attract, engage, and retain prospects with content that your business creates or curates, publishes and distributes.
The following are the five content marketing ideas which your business could try in March 2019:
- 1. Promote your Business Passionately:
When you produce content, remember to go in the form of storytelling, customer stories and business stories. Try to tell stories about the work or passion of one of your customers. This could be in the form of a video, a profile article or even part of a podcast.
- 2. Suess It:
Theodor Seuss Geisel is said to be one of the most-loved children's book authors. You can start your content marketing with a little research in honor of Dr. Seuss's birthday which is on the 2nd of March.
- 3. Mardi Gras Connection:
Fat Tuesday generally occurs in the month of February however this year it is said to take place on the 5th of March. This day is marked as the last day of eating rice foods and also consuming alcoholic beverages before a period of religious fasting and introspection. You can associate your business and products with the Mardi Gras Celebration which might be a challenge for your company.
- 4. The First Spacewalk:
Alexey Leonov was the first Russian cosmonaut, to exit a spacecraft and float in space. An article was published regarding the same in the 2015 by Gizmodo on the event's 50th anniversary. If you are aimed at providing lifestyle content than the story itself is enough.
- 5. Be an Advocate:
It is best for businesses to alienate potential customers in order to stay out of politics, policy, and controversy. However, many people oppose this a they believe that advocating could be good content for your blog or social media channels.