Instagram introduces 'Add Yours' Sticker to Spark Engagement

Instagram has recently decided to introduce an 'Add Yours' sticker option. The new option will allow users to prompt others to reply to their Stories content.

The platform aims to provide more engaging reply threads to Stories posts. It bears similarity to the TikTok's Duet feature. Instagram plans to increase the engagement level on the platform.

Instagram had been testing the 'Add Yours' sticker feature over the last month. Currently, the platform will roll out the sticker feature to all the users globally on both iOS and Android devices.

Read more at www.socialmediatoday.com