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Landing pages will make sure that you get as much traffic from Google
and other search engines
as possible. Here are 5 landing page hacks which can help you to increase your rankings quickly and effectively:
- 1. OPTIMIZE THE URL
You need to make sure that your URL is simple and relevant. It also needs to contain the landing page's main focus keyword.
- 2. OPTIMIZE THE METADATA AND CONTENT
You also need to make sure that you optimize all the content that is related to your landing page which includes the page title, the meta description, header tags, text in the first paragraph and the remaining text. All the above needs to be structured properly.
- 3. IMPORTANCE OF CONTENT READABILITY
People usually scan the content on your pages instead of reading each and every page line by line. Therefore,you need to involve the following techniques
a. Writing short paragraphs and using everyday language
b. Usage of short,simple sentence structures
c. Add lists and lots of sub-headings.
- 4. ADD MEDIA
You need to try and incorporate adding media such as a video which will encourage people to stay on your landing page which in turn will help to boost SEO.
- 5. CREATE INTERNAL LINKS TO THE PAGE
An essential part of any SEO service is said to be internal linking which can be used for your website. With the help of internal linking, Google can find all the pages on your website and it also improves Google's understanding of the content on your page and how the content connects with the remaining website.