Snapchat has launched its new 'Snap Connect' feature to help marketers to gain valuable insights.

Snapchat has launched a new feature ‘Snap Connect’ for providing valuable educational insights to marketers. The Snap Connect feature will include a range of insights from experts to understand the use of the platform for direct response campaigns. ‘Snap Connect’ is launched as an expansion of Snap Focus Marketer Education Platform.

With this new option, marketers can aim to create effective direct response advertising. Snap Connect will include insights, product solutions, best practices, etc. The feature will provide three types of certification, including :

- Mobile Gaming
- Apps
- E-Commerce

These courses will be helpful for brands to get more from their Snap campaigns. With the new courses launched by Snapchat, brands can leverage on them and focus on reaching out to younger markets.

Read more at www.socialmediatoday.com