- Apr 20, 2020
All about the LinkedIn Showcase Pages.
It is seen that many businesses now target more a single audience. Over a period of time, LinkedIn has proved to be highly effective in generating leads. If you wish to uplift your content strategy then you should definitely look out at the LinkedIn Showcase pages.
These showcase pages are in addition to your LinkedIn Company page. With these pages, you can create better content for different target audiences. Let's look at the different practices related to LinkedIn Showcase pages :
a. Building your page - While building your page, make sure that you focus on five aspects. The five aspects include the title, description,Website URL, Logo and Hero Image.
b. Page Limit - With these showcase pages, you can target 10 different types of audiences with 10 different pages.
c. SEO -Showcase Pages are directly related to SEO. So make sure that you keep SEO in mind.
d. Quality Content - Make sure that the content you create is targeted to the right audience and is relevant to them.
Some popular examples of effective Showcases Pages include the following :
- Micro Focus Government Solutions
- Adobe Creative Cloud
- Microsoft
- Salesforce
- Cisco
Read more at business2community.com