Apple Sign-In Feature to Have a Considerable Impact on Marketers

Apple recently came up with its new sign-in feature. The new feature is said to have a some impact on marketers. Apple claims this to be one of the safest ways to sign-in.

The information that will be received by the app developers will only include the Apple ID and the user's email address. It is also going to include a two-factor authentication and will not track any of the user's activity.

However, the new feature might have to compromise on the location data. This might affect the marketers in a great way.