So what do we tend to choose when it comes to the obvious privacy choice?
DuckDuckGo or Google ?
DuckDuckGo serves advertisements based on a single criterion which is keywords. Google when compared to DuckDuckGo is vastly different. Google tends to show ads for a word that you Googled last week even though the site seems to be unrelated.
DuckDuckGo does not track your presence wherever you go. Whereas, Google tends to use more than required browsing information about you. One of the reasons could be that they wish to expand their top lines by selling highly targeted advertising opportunities to companies that are willing to pay for it.
DuckDuckGo helps you to not only enhance your privacy but at the same time will also give you access to tools in order to avoid constantly being tracked. People who get tired of getting tracked naturally shift to DuckDuckGo.
DuckDuckGo offers these three things:-
- blocks advertising trackers
- keeps search history private
- controls your personal data