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  3. Every Website Owner must know about these Latest eCommerce Trends
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  • Sep 21, 2021

LinkedIn to allow companies to publish long-form content

LinkedIn is all set to introduce a feature named Articles For Pages allowing companies to publish long-form content. The new feature will provide companies with the ability to publish long-form content. 

Additionally, company pages are getting a new way to produce live content and new campaign options in LinkedIn ads. 

LinkedIn will welcome three new features : 
  • Articles For Pages
  • LinkedIn live events 
  • Optimizing & Measuring Brand Building with LinkedIn ads 
Articles For Pages allows companies to publish blog-style content of any length. It will also provide detailed audience insights. 

LinkedIn live events will combine live streaming with event planning. The platform is introducing new updates to make the feature accessible and easy to use. 

LinkedIn is introducing brand lift testing, reach optimization, and frequency forecasting to optimize brand awareness. 

Read more at www.searchenginejournal.com

LinkedIn long-form content technology updates news Articles for Pages news digital news professional networking platform

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