• Digital Marketing Trainings
Register Login
Logo
  • SEO
  • SEM
  • Social
    • Facebook
    • Linkedin
    • Twitter
    • Youtube
    • Whatsapp
    • Instagram
    • Snapchat
  • Content
  • Technology
    • AI
    • Cyber Security
  • Analytics
  • Others
    • Mobile
    • Digital Marketing Tips
    • Technology Tips
    • Start Ups
  • Jobs
  • Resources
    • How to become a Social Media expert
    • How To Become An SEO Expert?
    • Digital Marketing Course
  1. Home
  2. Digital marketing tips
  3. Every Website Owner must know about these Latest eCommerce Trends
Thumb
  • Oct 30, 2018

How Online Business Model Encourages Prejudice

Online business model basically seems to encourage prejudice. It was recently seen that certain lawsuit brought against Facebook for job advertisements had exposed the discriminatory nature of the online marketing.

It was in the month of September that a group of people searching for work had filed a complaint against Facebook and ten other companies forĀ  discriminating against women.

The platform was used by dozens of employers in order to target job ads at particular age groups. Apart from Facebook, there are many other companies where targeted ads have become central. This also includes Google's business model.

Facebook has however dismissed these charges. These charges are unable to end soon. One of the reasons is that discrimination basically lies in the heart of targeted advertising.

Discrimination basically means to select or distinguish based on identifiable characteristics. With targeted advertising, advertisers get the power to discriminate on the basis of various characteristics including age, gender, location, behaviour, and internet based targeting.

Read more at theguardian.com

online business prejudice encourage model

Recent Post

Trending Latest Saved
Login to view saved

category list

  • national 69
  • national 25
  • sports 18
  • megazine 37
  • health 12

follow us

Recommended For You

NewsApp.io

NewsApp.io is a Global Media and Information Platform providing Latest News and Job Opportunities from all the fields related to Technology and Digital Marketing.

Useful Links

  • SEO
  • SEM
  • Analytics
  • Content Marketing
  • Jobs
  • Facebook News

Useful Links

  • Linkedin News
  • Twitter News
  • Youtube News
  • Whatsapp News
  • Instagram News
  • Snapchat News

Contact Info

  • Email: [email protected]

© Copyright 2021. All Rights Reserved by ampdigital.co

  • Terms
  • Privacy
  • Contact