Why You Should Stop Marketing and Start Entertaining

Social Media Marketing is getting harder if you ask this question to thousands of companies that attempt to promote their products or services online. It is estimated that around 26% of online consumers seem to get entertained by your content. Therefore, it is the need of the hour that we stop marketing and start entertaining.

  1. 1. SALES ARE NOT TRENDING
    Modern consumers seem to have now recognized conventional sales method. They do not want to be sold. Now is not the time for pushy, overbearing and in-your-face tactics which were once considered to be the best way to ensure that your brand secured valuable consumer brainspace.

  2. 2. ITS MORE IMPORTANT TO BE INTERESTING THAN INFORMATIVE
    It is seen that consumers want no more than 10 percent of branded content. Consumers should appeal to the user in a relatable way. When you build a social media relationship which is based on consumer interests instead of products or services it will ensure that potential customers think of our brand first.

  3. 3. INTERNET JAIL IS REAL
    Internet Jail is basically wherein a social platform blocks content since it is too sales-y. There is a probability that small to midsize companies often risk internet imprisonment if we do not approach social media marketing carefully. When we switch from marketing content to interesting content it will help us get around the messaging police. If the content is interesting than human users are less likely to report or hide the posts.
Read more at thriveglobal.com
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